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The artist gives £25,000 Mercury Prize to independent music venues

The artist accepting Mercury Prize in the North East
He won the Mercury Prize last month in the North East

The star has donated the complete sum of his £25,000 Mercury Prize winnings to the MVT, which operates to protect the Britain's grassroots live music spots.

Fender was given the award on mid-October as his latest record his work was declared the top album of the previous year.

The musician has chosen to give the cash to the Music Venues Trust, in appreciation of the vital role local spots fulfilled in his beginning days.

"I personally would not have achieved my current career if it wasn't for all the gigs I performed around the area, and beyond, when I was beginning," said Fender. "These locations are iconic, but they are in difficulty."

Since the start of 2023, at least 150 of these spaces have shut down – roughly 16 percent of the total UK scene.

Recently, major artists including Pulp, Coldplay, Katy Perry and Sheeran have all backed the trust in its initiatives to help venues survive, by applying a modest fee to their admission fees, which supports independent venues.

Fender also participated, generating in excess of £100,000 on his 2024 arena tour to help 38 grassroots venues across Britain.

The money helped spaces that were facing imminent closure due to issues caused by floods, blazes and family tragedies, as well as licensing issues, conflicts and sound issues.

Other venues obtained financial assistance in upgrading facilities and gear that helped musicians and concertgoers.

"The idea that money from concerts in big venues helps the local stages, where it begins for performers like me, is just sensible," Sam Fender has stated.

Pulp members in concert
Pulp are one of the many acts who gave their Mercury Prize winnings to charity

The musician is far from the only musician to contribute his honor prize money to charitable organizations.

When the band won the prize in the mid-90s for their record Different Class, lead singer Jarvis Cocker stated that the act would donate their cash to the non-profit War Child.

In 2002, musician the artist divided her bounty across multiple organizations, including the children's charity and a Sickle Cell charity.

"I also donated a grand to my local community centre, to their gymnastics program, because I did gymnastics when I was a child and they needed better apparatus," she explained to outlets.

In recent years, they contributed their prize money to the youth organization that supported their band, alongside other grassroots music organisations.

And winners that year they donated their winnings to a charity for MS after a acquaintance was found to have the disease.

"The victory was ample," stated singer Small. "The money was the cherry on top but we didn't need the cherry, because we had the cake. So our victory affected somebody else's life."

Recently, the trust shared it had rescued a couple of grassroots venues in that region, by transferring them to community ownership.

The first in that area and the second in the city were bought under the community ownership program, which is funded by the arts council and enthusiasts who buy "shares" in the buildings.

About the author

Jamie Hernandez

A tech entrepreneur and writer with over a decade of experience in digital transformation and startup ecosystems.

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